Consumers Use Email

Its been shown that 91% of consumers check email daily. 95% of consumers are using email. Consumers average 3.1 email accounts per year. 30% of consumers are reading email exclusively on mobile.

Percentage of Work Week Spent On Email

Recent studies show office workers are spending 13 hours during the work week using email. Email is one of the most effective ways to reach people at work. Email marketing services pay for themselves.

Customers Prefer Email

68% of consumers prefer email to any other marketing channel for commercial communications. 19% on consumers reported reading every newsletter they received on the chance they contained special offers.

122,500,453,020 emails sent every hour

According to Gigaom Research marketers continually rank email as the most effective tactic for every stage of the marketing process and the buyers journey. The simple truth is that while businesses are investing in many other marketing channels, email has proven that email marketing services work.

Email is almost 40x better at acquiring new customers than Facebook and Twitter

McKinsey & Company (2014)

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